After forming a friendship with Japanese hip-hop talent DJ Motive, Hell Yeah is releasing his previously CD-only album Sunset Sunrise. After initially being released as a promo to support the 7 inch lead single 'Sunrise' back in 2012, it now comes on 2 x 12 inch for the first time with fresh mastering by Justin Drake. DJ Motive hails from Gifu, a small and charming city 30 minutes from Nagoya. From there he has built up a cult following for his blend of Latin, jazz and hip-hop beats over a number of albums and EPs in the last 20 years. He is also the producer behind the DeadBundy outfit that was previously remixed by countryman Calm on this label's Calm Reworks EP back in 2020. Thanks to a link from Calm, Hell Yeah founder Marco first hooked up with Motive in the pre-Covid days, twice playing his Alffo event in Gifu and hanging out to chat music. One of the many things that came up was a CD of Sunset Sunrise which has remained on firm rotation on Marco's stereo ever since and is a worldly trip into sample-heavy sounds, indie rock, hip-hop and jazz. Opener 'Sunrise' ft. Deadbundy & Chemical Codex opens with drums that lap like gentle waves on a beach as thoughtful strings and filtered vocals add to the sense of bliss. From there, DJ Motive lays down lazy broken beats and twinkling melodies that take your head above the clouds amongst lush pads and nostalgic samples. 'Chill On A Lotus' sounds like a damaged old tape as vocals, chords and strings all get smudged and smeared into a heavenly ambient soundscape, and there are plenty of loose mixes of dusty drums and jazzy keys, 'Howling 2 You' is a fusion of jazz drums and Balearic energy that slowly sweeps you off your feet and 'Walker' has squelch synth bass and heat damaged keys.This escapist trip carries on through more broken beats and yacht rock, inquisitive jazz interludes and sunset grooves that all come with a heavy sense of inward reflection. The fragments of vocal are like half-remembered dreams, and the hooks remind of a forgotten lover while the louche beats move things forward with subtle optimism. Sunset Sunrise takes you through a full day in the life of DJ Motive and it makes for a vibrant collage of sound that reveals something new with every listen.
